iRobot Corporation

Online Marketing Intern

Job Locations US-MA-Bedford
Category Marketing/Business Development
Requisition ID
Job Post Information* : Posted Date
2 days ago(2/20/2018 11:03 AM)


We seek an Online Marketing – Co-op to join our Global Digital and eCommerce Marketing team within our Home Robots Business Unit. Working within the Marketing team, analyze search engine marketing performance identifying areas of opportunity, and enable best in class consumer experience on iRobot’s owned digital properties by ensuring relevant and meaningful content.

This position requires a curious and dynamic individual with the ability to flourish in a fast paced environment.


Internship will be from July – December 2018 (6 Months).

Essential Functions/ Job Duties

  • Review and analyze SEM weekly reports, and create projections of anticipated performance
  • Use SEM tools to monitor iRobot’s global search presence in both Google/Bing and Amazon
  • Catalogue and compare existing SEM tactics and identify potential areas for growth and/or optimization
  • Manage the content calendar for desktop, mobile, tablet, and marketplace sites for owned digital properties executing to the Regional promotional schedule
    • Gather requirements from internal and external stakeholder
    • Track projects and briefs developed by internal creative agency
  • Maintain online content for emerging technologies across iRobot’s owned digital landscape
  • Create promotions and promotional codes for North America and EMEA eCommerce operations
  • Working closely with campaign managers:
    • Administer A/B tests and other similar test/learn scenarios
    • Optimize landing pages for SEM, PPC and other outbound marketing campaigns
    • Incorporate SEO findings as they become available from our agencies


  • Previous experience with search marketing (SEM/SEO) a plus, but not required
  • Previous experience with Content Management Systems (CMS) like Sitecore and Monetate a plus but not required.
  • Analytically-minded, able to interpret the story behind the data
  • Highly organized and very strong, proven project management skills.
  • Multi-tasking, ability to prioritize and manage multiple projects and deadlines

About Us

We are the leading global consumer robot company, designing and building robots that empower people to do more, both inside and outside of the home. Founded by MIT roboticists who had the vision of making practical robots a reality. To date, we have sold over 20 million robots and globally employ more than 600 of the robot industry’s best and brightest. iRobot is committed to fostering invention, discovery and technological exploration in the pursuit of practical and valuable robot products for the home. iRobot stock trades on the NASDAQ stock market under the ticker symbol IRBT.


iRobot is headquartered in Bedford, Massachusetts, accessible by our corporate shuttle directly from Alewife Station. We also have offices in California, Europe, Japan, China & Hong Kong. Imagine the future you could help us build as a fellow iRoboteer! Check out #LifeAtiRobot and follow us on Instagram: @irobotcareers


iRobot is an Equal Opportunity Employer

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